Feb 10, 2021
What is wildcrafted skincare? What are the benefits of wildcrafted skincare? And, what is this new magical “natural” anti-aging alternative to retinol everyone’s been talking about?! (hint: it's Bakuchiol). If these are questions you want answers to then you’ll absolutely want to tune in to this podcast episode with Kendra Kolb Butler, the founder of Alpyn Beauty.
Kendra is a wild plant beauty enthusiast, former Manhattanite and 20-year beauty industry veteran who spent the majority of her career leading sales, marketing and public relations initiatives at leading luxury beauty companies from Givenchy and Dr. Dennis Gross Skincare to Clarins and Coty.
But, in 2015, everything shifted in Kendra’s life when she swapped out her high-heels for hiking shoes and moved out west with her family in search of open spaces, fresh mountain air, and serenity. As you’ll hear in our conversation, this was a scary decision for Kendra, but one that opened so many new doors for her. In fact, it was this move that led Kendra to launching her own wildcrafted skincare line, Alpyn Beauty -- a sustainably sourced natural skin care line formulated with, wildcrafted and hand-cultivated alpine botanicals grown in the mountains surrounding Jackson Hole, WY.
In this conversation Kendra shares all about the journey that led her to launching Alpyn Beauty, how climate affects your skin, the environmental and skincare benefits of using sustainably sourced wildcrafted botanicals, what wildcrafted skincare is, the importance of ingredient transparency when it comes to skincare products, how she defines "clean beauty” in an industry where there is no FDA legal definition for such terms, and so much more! Hit play to tune-in now!
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The Wise Consumer Show Notes: https://thewiseconsumer.com/wildcrafted-skincare/